Define the concept
A sharp show idea, not a vague one.
Act as a podcast producer. I want to start a show about [What your show is about] for [Who it is for], in a [Format] format. Give me: a one-sentence show concept, what makes it different from existing shows, the promise to a listener, and 3 recurring segment ideas.
Pro tip: A specific show for a specific listener beats a broad show for everyone — narrow the concept until it feels almost too niche.